MY ROLE

I interned as an Influencer Marketing Intern at Beachouse PR. I gained experience in both paid and organic influencer campaigns across a variety of brand partnerships.

In this role, I researched and identified high-potential influencers, building strategic outreach lists tailored to upcoming campaigns. I drafted outreach emails and supported the team in cultivating and maintaining authentic influencer relationships. I also contributed creative concepts for brand mailers, designing fresh and engaging ways to introduce brands to influencer partners.

I collaborated across both the influencer and PR teams, while consistently monitoring social media trends and industry best practices to help inform campaign strategy.

This experience deepened my understanding of the influencer marketing landscape and strengthened my skills in strategic research, professional communication, and creative campaign execution.